, Art Direction, Creative, Mobile Design, Technology

Stoma Buddy

People who have a Stoma are rarely prepared for this life changing surgery. I was tasked with coming up with a solution for this that was not just another set of boring reading materials. After speaking with Stoma patients it was clear to me that it has some interesting similarities with looking after a Tamagotchi, the crazy popular virtual pet that start a whole new genre of games. I was able to match up a lot of the patients real life problems and care issues with the idea of a virtual pet, and so Stoma Buddy was born. A virtual stoma bag that will alert the patient and act like a real stoma bag, using push notifications and alarms to simulate real life events it is a massive step forward in how patients are prepared for life with a stoma.

University of Oxford
Operation Numerika